Is your branding helping or hurting?
I fix broken brands. Let's talk about yours.

I fix broken brands. Let's talk about yours.

You’re not alone. From startups to billion-dollar brands, most businesses skip branding and mistake spending money on ads for getting real results. Branding is hard—and few do it well—but it’s the foundation for every successful marketing effort whether you're selling products, services or filling jobs.
We turn confusing brands into clear, compelling stories that attract the right clients. If we can’t make you a brand believer in 5 minutes, your brand audit is free.

Companies that struggle usually have one thing in common: their brand isn’t pulling its weight. And while not every company can afford a full time Head-of-Brand, that doesn’t mean you should operate without one. Magic happens when great design is informed by a great brand strategy. 'Looking good' isn't branding. Branding targets, differentiates, guides decisions and creates value.

We help purpose-driven founders and established businesses turn their vision into brands that connect & inspire action. Blending intuition with data-driven strategy, we create custom brand strategy and messaging, along with supporting visuals that build trust and drive engagement. Our flexible offering ensures you get the support you ne
We help purpose-driven founders and established businesses turn their vision into brands that connect & inspire action. Blending intuition with data-driven strategy, we create custom brand strategy and messaging, along with supporting visuals that build trust and drive engagement. Our flexible offering ensures you get the support you need, whether you want full-service branding or focused guidance.

Without a solid brand foundation, your marketing will fail. Rebranding Autoliv's hiring strategy led to this billboard which went viral in 12 languages and 25 countries from a single, Detroit billboard. The messaging worked because the branding pulled people into the mission of Saving More Lives. Without branding, Autoliv would just be an
Without a solid brand foundation, your marketing will fail. Rebranding Autoliv's hiring strategy led to this billboard which went viral in 12 languages and 25 countries from a single, Detroit billboard. The messaging worked because the branding pulled people into the mission of Saving More Lives. Without branding, Autoliv would just be another of many potential employers. With it, even a bookkeeper can be a superhero!

Authentic branding has never been more important. Whether you sell a product or a service, need to drive donations, or even if you need to fill hundreds of jobs—branding is the secret that makes everything work better in the age of AI.

Regardless of your industry, there's a brand strategy that will work for your company. Discovering it is part art and part science, but when you have the right branding, everything becomes easier.

Some 80-85% of ad campaigns fail due to poor branding. Visuals uninspired by brand strategy leave your offering invisible, misunderstood and stuck. That's because a logo isn't branding, strategy IS! Informed visuals excite and engage instead of just 'looking pretty'.

From creating brand strategy to working with your own cross functional teams to implement that strategy across and through different channels, you'll find a package that fits your needs and your budget. Get the clarity you need to make your business thrive!

An engaging, hands-on session designed to uncover the founder’s core mission, define the ideal audience, reveal the emotional essence of the brand, establish a distinctive tone and direction.
Fixed Low Fee, quick turnaround.

Answering the hard questions that actually move your business. What your brand stands for, who it’s for, and how it should show up—so every future decision becomes clearer, faster, and more effective. Positioning your brand so that its the easy choice while differentiating you from your competition. The brand strategy that drives visuals
Answering the hard questions that actually move your business. What your brand stands for, who it’s for, and how it should show up—so every future decision becomes clearer, faster, and more effective. Positioning your brand so that its the easy choice while differentiating you from your competition. The brand strategy that drives visuals and informs marketing for the next 3-5 years.
Fixed Fee, 4-6 weeks.

Translating strategy into expression across your marketing universe. Acting as your creative brand director to implement strategy by rolling out new branding that aligns, motivates and impassions. I'll work with cross functional teams within your organization and with your outside vendors to execute strategy across your digital and non-di
Translating strategy into expression across your marketing universe. Acting as your creative brand director to implement strategy by rolling out new branding that aligns, motivates and impassions. I'll work with cross functional teams within your organization and with your outside vendors to execute strategy across your digital and non-digital assets. This is where your visuals, messaging and functionality are woven into a working brand.
Fixed Fee, 3-5 weeks.

A fully immersive brand creation experience for those desiring hands-on assistance in implementing a new brand strategy. Includes extensive visual and functional design, and ongoing marketing & business strategy support for polished messaging and a deep, inspiring brand psychology. Your brand director without the overhead.
Retainer based.
A fully immersive brand creation experience for those desiring hands-on assistance in implementing a new brand strategy. Includes extensive visual and functional design, and ongoing marketing & business strategy support for polished messaging and a deep, inspiring brand psychology. Your brand director without the overhead.
Retainer based.
3 month minimum.
Must have gone through Brand Strategy or Brand Identity packages.
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